In recent years, the use of influencers in marketing has become common to promote casinos and sports betting such as those offered by platforms. However, the promotion of gambling requires careful attention to legality. This is especially true when the risks are not properly disclosed. Influencers who fail to communicate these risks can face serious…

Casino promotion by influencers is a growing practice on all recognized platforms today. However, a delicate issue arises when these influencers have among their followers an audience of minors. Promoting gambling to minors is not only ethically problematic, but can also have serious legal implications. The Popularity of Influencers Digital influencers have a vast and…

Collaborations between brands and influencers are an essential part of modern marketing. And we’ve become accustomed to the “faces” that represent our favorite platforms. We even associate them with each other every time we do it. However, the duration of these partnerships can have a significant impact on public perception and campaign effectiveness. Long-term and…

Influencer marketing has become a powerful tool for brands in various sectors. Here we can mention fashion, beauty, technology and renowned gambling platforms. However, the need to regulate sponsored content has arisen. The goals here are to ensure transparency and protect consumers. The Importance of Transparency Transparency in paid promotions is crucial to maintaining consumer…